PROTECT & GROW 2025
Conference focused on protecting brands, innovations, and technologies in the new era of business
Location
Lab 28, Nivy Tower,
Mlynské Nivy 5, Bratislava
Lab 28, Nivy Tower,
Mlynské Nivy 5, Bratislava
Date
11.11.2025 od 13:00
11.11.2025 od 13:00
Exceptional opportunities deserve exceptional people.
Do you know how to strategically protect your brand, innovations, and technologies before the market catches you off guard?
PROTECT & GROW 2025 aims to become a prestigious platform for expert discussions, knowledge exchange, and active networking among professionals from the fields of law, business, technology, and investment.
For the first time in Slovakia, we're bringing a conference dedicated exclusively to the protection of brands, innovations, and technologies through a smart approach to intellectual property (IP).
In modern business, IP is often the most valuable — yet most overlooked — asset. We help protect it from the very first idea, throughout the entire lifecycle of a product, service, or brand.
Despite its importance, awareness of IP strategies in Slovakia remains low — even among experienced entrepreneurs, investors, managers, and marketers.
From our experience, many companies end up facing legal and reputational risks through no fault of their own — whether entering the market, scaling, or during a stake sale. The reason? Lack of knowledge, underestimating the importance of IP, missing strategies, or delayed actions.
Be part of the inaugural PROTECT & GROW 2025 conference, which will bring the latest trends in protecting ideas, brands, and technologies, hands-on tips from top experts, inspiration and future vision, and high-quality networking in an exclusive community.
Do you know how to strategically protect your brand, innovations, and technologies before the market catches you off guard?
PROTECT & GROW 2025 aims to become a prestigious platform for expert discussions, knowledge exchange, and active networking among professionals from the fields of law, business, technology, and investment.
For the first time in Slovakia, we're bringing a conference dedicated exclusively to the protection of brands, innovations, and technologies through a smart approach to intellectual property (IP).
In modern business, IP is often the most valuable — yet most overlooked — asset. We help protect it from the very first idea, throughout the entire lifecycle of a product, service, or brand.
Despite its importance, awareness of IP strategies in Slovakia remains low — even among experienced entrepreneurs, investors, managers, and marketers.
From our experience, many companies end up facing legal and reputational risks through no fault of their own — whether entering the market, scaling, or during a stake sale. The reason? Lack of knowledge, underestimating the importance of IP, missing strategies, or delayed actions.
Be part of the inaugural PROTECT & GROW 2025 conference, which will bring the latest trends in protecting ideas, brands, and technologies, hands-on tips from top experts, inspiration and future vision, and high-quality networking in an exclusive community.
Moderator: Roman Juraško
Among the Speakers:
- Sam Giles: A top-tier British patent attorney and trained physicist from a prestigious firm with over a century of tradition. He knows how to turn an idea into legally protected value.
- Michal Pastier: A creative mind, strategist, and author whose ideas transform ordinary brands into love brands. His projects are driven by emotions that sell.
- Zuzana Kaparová: Director of the Slovak branch of the European Investment Bank. She connects big visions with real impact on the economy and innovation.
- Daniel Gašpar: Partner at Crowdberry and expert in growth-stage investments. He knows what it takes for a startup to become an investment magnet.
- Michal Kardoš: CEO of Sapie, Slovakia’s largest innovation and technology platform. He brings together innovators, policymakers, and investors to move Slovakia forward.
- Tomáš Petrek: Managing Partner at Go Big Name. He builds brands that dare to grow. He helps startups and established companies define their value, vision, and potential in a way that gets them noticed.
- Max W. Mosing: One of the leading IP experts in Central Europe. A partner at Austrian law firm Geistwert, where law meets innovation.
- Rastislav Kulich: CEO of Google Slovakia. A leader who knows how to turn technology into a growth tool and build a digital future.
- Igor Pogány: AI expert and YouTuber with over 390,000 subscribers. He makes technology understandable and brings artificial intelligence one step closer to all of us.
…and others whose names and ideas you will remember for a long time.
The conference is intended exclusively for invited guests. If you are interested in attending, please contact us at events@protectgrow.sk
Speakers
Tatiana Brichtová
BRICHTA & PARTNERS, Partner
Michal Pastier
GoBIGNAME, Co-founder & Creative Director
Sam Giles
Meissner Bolte, Partner
Zuzana Kulčárová
BRICHTA & PARTNERS, Senior Associate
Peter Kružliak
BRICHTA & PARTNERS, Senior Lawyer
Zuzana Kaparová
European Investment Bank, Head of EIB Group Representation in Slovakia
Daniel Gašpar
Crowdberry, Partner
Dominik Brichta
BRICHTA & PARTNERS, M&A Lawyer & Entrepreneur
Tomáš Petrek
GoBIGNAME, CEO & Co-owner
Michal Kardoš
Sapie, Executive Director
Rasťo Kulich
Google Slovakia, Country Director
Igor Pogány
AI Expert, YouTuber, Founder AI Advantage
Max W. Mosing
GEISTWERT, Partner
Event schedule
12:30 - 13:00
Registration
13:00 - 14:00
BRAND & ADVERTISING: What Truly Makes a Brand Strong?
Legal certainty, a compelling story, exceptional design, or unwavering consistency?
→ Where is brand value born – and how can it be strategically built and protected?
→ Where is brand value born – and how can it be strategically built and protected?
Speakers:
Tatiana Brichtová (BRICHTA & PARTNERS)
Michal Pastier (Go Big Name)
Tatiana Brichtová (BRICHTA & PARTNERS)
Michal Pastier (Go Big Name)
Pane discussionl in Slovak with interpretation into English
14:00 - 15:00
INNOVATION & TECHNOLOGY: Patent Protection for Software – Reality or Illusion?
What can actually be protected when it comes to software solutions – and where are the limits?
→ Key insights for companies at the forefront of technology.
→ Key insights for companies at the forefront of technology.
Speakers:
Peter Kružliak (BRICHTA & PARTNERS)
Zuzana Kulčárová (BRICHTA & PARTNERS)
Sam Giles (Meissner Bolte)
Peter Kružliak (BRICHTA & PARTNERS)
Zuzana Kulčárová (BRICHTA & PARTNERS)
Sam Giles (Meissner Bolte)
Pane discussionl in English with interpretation into Slovak
15:00 - 15:30
Networking break
15:30 - 16:30
INVESTMENTS, FUNDS & FINANCING: How to Turn an Idea into an Investment Opportunity?
What financing options exist today for innovative companies – from seed to scale-up?
→ What do investors want to hear, and what does the market expect from you?
→ What do investors want to hear, and what does the market expect from you?
Speakers:
Dominik Brichta (BRICHTA & PARTNERS)
Zuzana Kaparová (European Investment Bank)
Daniel Gašpar (Crowdberry)
Dominik Brichta (BRICHTA & PARTNERS)
Zuzana Kaparová (European Investment Bank)
Daniel Gašpar (Crowdberry)
Pane discussionl in Slovak with interpretation into English
16:30 - 17:30
EXPANSION: BEYOND BORDERS – When Is a Company Ready to Go Global?
What common mistakes hold back growth – and how to avoid them?
→ Practical tips from real-world cases and export experiences.
→ Practical tips from real-world cases and export experiences.
Speakers:
Dominik Brichta (BRICHTA & PARTNERS)
Tomáš Petrek (Go Big Name)
Michal Kardoš (Sapie)
Dominik Brichta (BRICHTA & PARTNERS)
Tomáš Petrek (Go Big Name)
Michal Kardoš (Sapie)
Pane discussionl in Slovak with interpretation into English
17:30 - 18:00
Networking break
18:00 - 19:00
AI & IT TECHNOLOGIES: Artificial Intelligence – Inventor, Tool, or Threat?
Can AI be considered an author? And what does that mean for business and law?
→ A discussion about a future that has already begun.
→ A discussion about a future that has already begun.
Speakers:
Peter Kružliak (BRICHTA & PARTNERS)
Max W. Mosing (Geistwert)
Rastislav Kulich (Google)
Igor Pogány (AI expert)
Peter Kružliak (BRICHTA & PARTNERS)
Max W. Mosing (Geistwert)
Rastislav Kulich (Google)
Igor Pogány (AI expert)
Pane discussionl in English with interpretation into Slovak
19:00
Evening Reception
Organizer
Partners
